We’re now 5 weeks into my heart and soul series where I’m taking an inside look at the companies I work with and whose products I personally consume and recommend. This week is about Redmond Inc, a Utah company best known for brands like Real Salt, Trophy Rock, and Earthpaste.
I have Real Salt in my cupboard and their Lemon Earthpaste toothpaste in my bathroom. I had sensitive gums before using Eatthpaste but that quickly went away. I use it religiously and know that my oral health is better for it. I also love the taste of the lemon. Who knew that lemon toothpaste could taste so good?
So, let’s take a look at what an awesome company Redmond is.
Redmond is A People Company
While Redmond understands that without making profit there would be no company, profit is not their end goal. They strive to elevate the human experience and are heavily invested in people and their personal growth and potential. That is why with every decision they make, they first consider how it will affect people—like their customers, partners, associates, and communities. Only if an idea makes sense from that perspective will they begin to explore the possible business opportunity, moving forward only with ideas that add value to both their business and the world around us.
Elevating the Human Experience
At Redmond, they believe that businesses, just like individuals, should want to make a contribution that matters in the world. They believe it is their responsibility to serve and to be a powerful influence for good in the world.
That is why Redmond is a people company. They pursue profit by adding value to the lives of their customers, and reinvest that profit into programs that add value to the lives of their associates and communities. In the process, they help create the kind of world they want to live in, and, hopefully, inspire others to do the same.
Bottom line is that they treat people the way they want to be treated.
The History of Redmond
Redmond’s story dates back to 1958, when a prolonged drought forced two brothers to abandon their farm in central Utah. Aware that Native Americans had harvested salt rock from their farmland, Milo and Lamar Bosshardt borrowed a little money and went into the salt business with little more than a few tools and a determination to provide for their families.
Their salt deposit, the result of prehistoric volcanic activity that encased an ancient seabed, provided a naturally-balanced mineral salt that local ranchers credited for healthier herds. As the salt’s reputation grew, the Bosshardt brothers purchased land from their neighbors, giving them access to the entire deposit, which is estimated to extend several thousand feet below the surface of the earth.
Eventually Redmond’s customers began asking for salt they could use in the kitchen. That is why in 1984, Redmond introduced Real Salt, an all-natural sea salt with a blend of minerals and salty-sweet flavor.
It was in the early nineties that the Bosshardt family considered a new direction for the company and hired Rhett Roberts as a consultant to evaluate Redmond’s products and strategies. Roberts’ ideas proved instrumental in helping Redmond become more than a traditional family-owned business. Roberts was asked to join the company and eventually purchased Redmond in 1999.
Redmond has grown steadily since then, extending well beyond the original focus of agricultural salt. Their brands include products for animals, businesses, homes, and our bodies, with each division focusing its growth on enriching the lives of their customers.
An Inside Look at Redmond
Are their products organic or non-GMO? They do use organic ingredients where applicable. Salt as you may know is not considered organic because it has not been a living thing, but they do have a line of organic seasonings in their Real Salt as well as organic botanicals that make up the seasoning recipes. Their toothpastes are not organic, but are wild-crafted and certified Non-GMO.
They never test on animals – Nope, only on themselves and their children :).
They employ people with special needs from time to time. They actually work with a local organization that helps find jobs to strengthen skills of students and young adults with special needs. They currently employ a person with special needs in their Heber location.
They support many causes, charities and needs – For example, Redmond offers humanitarian trips to all full-time associates and their spouse or partner. In 2012, Redmond sent wheelchairs to Costa Rica with several associates who helped deliver them. They are very active in their local communities helping wherever they can, from donations to causes, to sponsoring fireworks at their yearly rodeo!
Moving toward sustainability with solar power – Redmond has switched to solar and completed their first solar power project! They installed 972 solar panels on 1.25 acres of land at their campus in Redmond, Utah. They plan on at least two more solar projects next year as they continue to take steps toward sustainable power.
Here’s a short 3:48 video about Redmond.
I really enjoyed finding out more about this awesome company. It’s so nice to see companies with integrity, values, and a commitment to having a positive impact in people’s lives and in the world.
Have you ever tried Real Salt or Earthpaste? I’d love to hear your thoughts.